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living, but truly living and — to
coin her phrase — in limitless
potential.” Horrocks-Isenberg’s talk in
the Penn Valley Elementary
School auditorium was part
love story and part motiva-
tional speech. She spoke about
her struggle to find closure after
her husband’s death and the
lessons she learned from that
experience: Trust your higher
power; honor your values, not
your fears; release resentment,
stay present and say yes.
“More important than just
sitting here tonight and listen-
ing to my story, I want you to
find yourselves in my story,”
Horrocks-Isenberg said. “I
want you to create your own
life lived in limitless potential.
What is limitless potential? It
is exactly that. There are no
limits on the amount of joy and
peace and happiness and faith
and love that one person can
have in a lifetime.”
She was a student at West
Chester University when she
met Horrocks. He bumped into
her when she was out dancing
with a group of friends at a
club. “Build Me Up Buttercup”
played in the background as
she turned around to see who it
was. Horrocks took her hand.
The two danced until the
club closed.
Afterward he walked her to
her apartment, and they talked
on her couch until sunrise. As
she rushed to get him out the
door before her roommates
woke up, he kissed her and
asked her when he could see
her next.
Three years later, they got
married. They had a daughter
in 1992 and a son in 1995.
September of 2001 began as an
exciting time for the young family.
After a decade in the mili-
tary, Horrocks was starting a
new job with United Airlines.
Only months before, they had
bought a home in Glen Mills,
close to their families. Both of
their children were in school
JEWISHEXPONENT.COM Miriam Horrocks-Isenberg is the widow of Michael Horrocks, a pilot on
the United Airlines Flight 175 that was hijacked on 9/11.
Sarah R. Bloom
There are no limits on the amount of joy and
peace and happiness and faith and love that one
person can have in a lifetime.”
MIRIAM HORROCKS-ISENBERG
for the first time. Together they
worked on home improvement
projects, building a walkway
up to the front door.
When Horrocks left for
a flight scheduled to leave
from Boston and land in Los
Angeles, that walkway was still
incomplete. It looked like a
moat, Horrocks-Isenberg said.
Horrocks called that morning
from the cockpit. He spoke on the
phone with his wife and kids and
sang “Rise and Shine” to them,
a family morning tradition. He
told his wife that he loved her and
would call when he landed.
“I would never hear my hus-
band’s voice again,” she said.
After her husband’s death,
Horrocks-Isenberg’s sister took
a six-month leave of absence
from her job and moved in
with them. Every morning,
they wrote a list of tasks for the
day. At first, the list included
tasks like brush teeth, comb
hair, take a shower.
The list also included figuring
out what to do with the incom-
plete walkway — a decision
Horrocks-Isenberg dreaded. She
didn’t want life to move on. She
told her sister she was putting
the walkway in God’s hands.
One morning, she heard
voices outside her bedroom
window. Then she heard
trucks. She looked out the win-
dow and saw people building
the walkway.
She started to cry.
Her sister came into the
room and hugged her.
“Miriam,” Horrock-
Isenberg recalled her sister
saying. “Look. God is building
your walkway, and those peo-
ple are out there, are all of his
little angels.”
Horrocks-Isenberg said this
instant taught her to trust in
her higher power. It was one
of several illustrative anecdotes
she shared that evening.
She met Paul Isenberg in
2003. He was a recent widower,
and friends asked her to reach
out to him. She supported him
as his family went through the
same tragedy hers had gone
through just two years before.
The last of her anecdotes to
illustrate her life lessons, she said
yes when he asked for her help in
picking out a puppy for the kids
— and then yes again, a year later,
when he asked her to marry him.
“We said yes to blending this
beautiful family,” Horrocks-
Isenberg said. “Blending this
family was the most challeng-
ing thing that we have ever
done in our lives and the most
JEWISH EXPONENT
beautiful and rewarding thing
that we have ever done in our
lives. We are blessed.”
When Horrocks-Isenberg
was diagnosed with non-Hod-
gkin’s lymphoma, she put her
lessons to the test.
Trust your higher power.
Honor your values, not your
fears. Release resentment. Stay
present. Say yes.
They served her well on her
road to survival and recovery.
Today, Horrocks-Isenberg
has a happily blended fam-
ily. She and her husband have
also undertaken more home
improvement projects to
accommodate their larger fam-
ily of four children, who have
since grown up.
“If I did not step into limit-
less potential, I would be giving
the terrorists exactly what they
wanted, and that was not what
I was going to do,” Horrocks-
Isenberg said. “I was going to
live the life that I knew Michael
would have wanted me to live.” l
szighelboim@jewishexponent.com; 215-832-0729
HELP WANTED
ADVERTISING ACCOUNT EXECUTIVE
This candidate must be results-driven, possess a strong work ethic
and outgoing personality.
Under the direction of the Director of Advertising Sales,
the Account Executive will:
• Maximize advertising revenue generation by selling to print and digital
focused advertising agencies and clients direct.
• Must be a sales “hunter” and aggressively manage New Business
Development opportunities with key accounts and additional accounts.
• This includes seeking out and developing strategic relationships with
decision makers and working directly with clients and their ad agencies to
develop custom media programs to suit their specific needs.
• Will work directly with clients on high volume face to face calls.
• Proactively communicates account and sales information to management
through one on one meetings.
• Attend weekly sales meetings
Through use of its exceptional assets and brand strength, the sales consultant
will prospect for new accounts to achieve local direct, digital, and non-traditional
revenue streams.
The sales consultant will assist clients with advertising copy and coordinating
the production and scheduling of advertising in collaboration with the
production team.
Additional responsibility includes working with the business manager on
problem accounts and collecting payment.
This position offers an existing book of business, uncapped commission and
bonuses. The Jewish Exponent offers a competitive benefits package for all full-
time employees that begin 60 days after employment. Book of business, com-
mission and bonuses offered. Included is medical, dental, vision, prescription,
vacation and 401K. Complete details of all plans are provided upon employment.
Required Qualifications:
2+ years sales experience, Skilled at initiating, managing and growing
long-term and mutually profitable business relationships. Excellent written
and oral skills, work in team environment.
Knowledge of principles and methods for showing, promoting, and selling
products or services. This includes marketing strategy and tactics, product
demonstration, sales techniques, and sales control systems.
Computer skills a must!
Send resume to Sharon Schmuckler
Director of Sales
sschmuckler@jewishexponent.com FEBRUARY 14, 2019
13